I’ve ranted about campaign commercials before, and I don’t really have anything new to say about them, but I saw one today that contained a perfect example of a bad argument.
A Meg Whitman commercial begins by comparing Sacramento and Silicon Valley, claiming the former is unorganized and the latter organized. In support of that statement, the narrator goes on to namedrop:
Apple. Intel. Ebay…
What’s wrong with this picture? Meg Whitman is certainly responsible for some success at Ebay, but what does she have to do with Apple? Intel? I know she’s been at the helms of prominent companies like Proctor & Gamble, Hasbro, Disney and others, but – as far as I know – Meg Whitman has nothing to do with Apple or Intel. So why does her commercial subtly imply a link where none apparently exists?